Puneet Gulati, Founder and Promoter of TecSox, says the new device focuses on extended battery life, ENC-enabled calling and accessible pricing in India’s value audio market
India, February 24, 2026: TecSox has introduced the Soundex-F9 Wireless Headphones as part of its continued expansion in India’s entry-level wireless audio segment.
The new device features 14mm dynamic drivers and offers up to 20 hours of playback on a single charge. It also includes Environmental Noise Cancellation (ENC) support for voice calls, aimed at improving clarity during conversations in variable acoustic environments.
The launch comes amid sustained growth in India’s affordable audio accessories market, where consumer demand is being driven by mobile-first content consumption, online learning, remote work and gaming. Industry analysts note that the sub-₹1,500 category has seen increased competition from domestic and international brands over the past two years.
TecSox has positioned the Soundex-F9 in the ₹999 price band, targeting users seeking longer battery performance and basic call-enhancement features without moving into premium segments.
The headphones support Type-C charging and feature physical button controls for playback and call management. The company says the product is designed for routine daily usage across entertainment and communication needs.
Commenting on the launch, Puneet Gulati, Founder and Promoter of TecSox, said the company’s approach is centred on widening access to reliable audio technology in the value segment of the Indian market.
With this release, TecSox joins a growing list of consumer electronics brands competing in India’s rapidly expanding budget wireless category, where pricing, battery endurance and call quality remain key differentiators.
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