Mahindra Trucks and Buses President Vinod Sahay and business head Dr. Venkat Srinivas discuss the programme’s 12th edition
Long running education support for truck drivers’ daughters has reached a new milestone with the announcement of the 12th edition of Mahindra’s Saarthi Abhiyaan. The initiative, led by the Truck and Bus business of Mahindra Group, continues to focus on enabling young girls from transport communities to pursue education beyond secondary school.
Since its launch in 2014, the programme has awarded 11,029 scholarships worth over Rs. 11 crore to truck drivers’ daughters across India. In its 12th edition, the initiative will extend support to another 1,000 students, each receiving a scholarship of Rs. 10,000. The scholarships are open to eligible applicants who have passed the Class 10 examination and are pursuing further education, irrespective of whether their fathers own or drive Mahindra vehicles or trucks from other manufacturers.
The programme is designed to recognise the role played by truck drivers in prioritising education for their daughters and to address structural barriers that often limit access to continued schooling. Selection of beneficiaries will be carried out through outreach programmes across more than 75 transport hubs nationwide, following a transparent and independent evaluation process.
Commenting on the programme, Vinod Sahay, President, Trucks, Buses and Construction Equipment and Member of the Group Executive Board at Mahindra, said that the initiative goes beyond financial assistance. He noted that the programme seeks to open opportunities for girls while reinforcing confidence and aspiration within families that form the backbone of India’s logistics and transport ecosystem.
Dr. Venkat Srinivas, Business Head, Trucks, Buses and Construction Equipment at Mahindra Group, said the sustained nature of the programme reflects the company’s long term commitment to education and social mobility. He added that supporting the daughters of truck drivers is also about creating an environment where opportunity, motivation, and ambition are nurtured consistently over time.
Each selected student will receive the scholarship amount through direct bank transfer along with a certificate of recognition. The felicitation ceremonies for the 12th edition are scheduled to take place between February and March 2026 at select locations across the country, hosted by leadership from Mahindra’s Truck and Bus business.
Through Saarthi Abhiyaan, Mahindra continues to focus on education led social impact, reinforcing the role of industry in supporting inclusive growth and equal access to opportunity.
At Prittle PrattleNews, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.
1 Comment