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Products business drives Umiya Buildcon’s Q1 FY27 growth as revenue rises across key operations

Early Vitiligo Diagnosis Takes Focus at Noida International Institute of Medical Sciences Awareness Programme

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Rosatom Highlights Nuclear Energy’s Expanding Role in India’s Industrial Growth at CII Strategic Dialogue

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Desigual Expands India Presence with Apparel Launch on Myntra

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Entertainment

A Genre Mix of Romance and Supernatural Drama Reaches Homes as Thamma Airs with Rashmika Mandanna and Ayushmann Khurrana

March 19, 2026
2 Min Read

Ajay Bhalwankar, Chief Content Officer at Sony SAB, Movies, FTA and Infotainment, said the film blends humour, romance and supernatural elements, with Ayushmann Khurrana playing journalist Alok Goyal and Rashmika Mandanna appearing as Tarika, ahead of its March 21 telecast on Sony MAX.

Television premieres continue to expand the reach of films, bringing theatrical releases to audiences across households.
Thamma is set to air on Sony MAX on March 21 at 8 PM, offering a mix of romance, humour and supernatural storytelling. The film features Ayushmann Khurrana as Alok Goyal, a journalist whose life takes an unexpected turn, and Rashmika Mandanna as Tarika, a mysterious character central to the narrative.

The story unfolds around an unusual relationship shaped by folklore elements and unexpected events, blending horror and comedy within a contemporary setting. Directed by Aditya Sarpotdar, the film also features Nawazuddin Siddiqui, Paresh Rawal and Sathyaraj in key roles.
A notable aspect of the film is Rashmika Mandanna performing her own stunts, adding a layer of realism to the action sequences and contributing to the portrayal of her character.

Ajay Bhalwankar, Chief Content Officer at Sony SAB, Movies, FTA and Infotainment, said, “The television premiere of Thamma brings together supernatural storytelling, romance and humour in a format that appeals to family audiences. With a strong ensemble cast, the film offers an engaging viewing experience.”
The film combines elements of suspense, humour and emotional storytelling, positioning itself within the growing space of genre blending narratives in Indian cinema.
With its television debut, Thamma extends its reach beyond theatres, bringing its mix of storytelling styles to a wider audience base.

At Prittle PrattleNews, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

TagsAditya Sarpotdar directed horror comedy romance film Thamma plot and cast details Ajay Bhalwankar Sony SAB movies infotainment chief content officer statement on film premieres Ayushmann Khurrana role as journalist Alok Goyal in romantic supernatural drama Thamma Bollywood actor Rashmika Mandanna action performance without body double insights Bollywood film audience expansion through satellite television premieres India Bollywood films transitioning from theatrical release to television audience expansion India Bollywood storytelling combining folklore romance and supernatural themes India celebrity driven film engagement and audience interest trends India cinematic storytelling trends in Indian horror comedy and romance genres entertainment content strategy through television premieres in India media sector entertainment industry news coverage by Prittle Prattle News India edition film distribution lifecycle from theatres to satellite premieres India entertainment industry film marketing strategies using television premieres for wider audience reach horror comedy genre popularity and audience reception in Indian entertainment industry Indian actors performing own stunts increasing realism in cinema performances Indian audiences viewing trends for weekend television movie premieres India Indian cinema ensemble cast films featuring multiple leading actors and genres Indian television movie premieres attracting family audiences across regions movie premiere scheduling on Indian television networks and platforms India Nawazuddin Siddiqui Paresh Rawal Sathyaraj ensemble cast in Thamma film storyline PP News reporting on Rashmika Mandanna and Ayushmann Khurrana film Thamma TV airing Prittle Prattle News coverage of Thamma television premiere and Bollywood film distribution trends India Rashmika Mandanna performing own stunts in Thamma film character Tarika role analysis romantic comedy horror genre films in Indian cinema evolving storytelling formats Smruti Bhalerao entertainment journalism on Indian cinema television premieres and audience reach Sony MAX channel programming strategy for blockbuster film premieres India Sony MAX television premiere scheduling for Bollywood films March 2026 lineup supernatural storytelling blended with humour and romance in Indian films television broadcasting rights and film premieres in Indian media landscape

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Vampire romance Thamma sparked excitement in Ayushmann Khurrana’s home, recalls director Aditya Sarpotdar

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