Paul John Whisky hosted a cask focused tasting and dining experience in Mumbai with Sonal Holland, reflecting how Indian single malt consumers are becoming more informed about flavour, cask influence and pairing experiences.
Paul John Whisky Reframes Single Malt Discovery Through a Cask to Glass Experience
Mumbai, 18 May 2026: Paul John Whisky hosted an intimate whisky and dining experience in Mumbai, positioning single malt education at the centre of a luxury consumer experience as Indian drinkers become more informed and selective about how they consume spirits.
The event reflected a broader shift in India’s premium spirits culture, where consumers are increasingly engaging with whisky through tasting notes, cask influence, food pairing and craftsmanship rather than casual nightlife consumption alone.
Paul John Brilliance opened the tasting, paired with a Bocconcini Cracker course built around cheese, grilled vegetables and citrus notes.
Michael D’Souza, Master Distiller, Paul John Indian Single Malt Whisky, said, “Awards are only meaningful if the people who drink our whisky understand why they are drinking it. Events like this are how we build that understanding.”
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