Kimi Jain and Mohit Jain, Co-founders of Kimirica, said the new boutique brings fragrance storytelling, curated self-care products and the Sensory Pod in-store technology into one intimate retail space.
Kimirica has opened its newest boutique at Galleria Market in Gurugram, introducing a fragrance led retail format built around scent discovery, visual storytelling and thoughtful self-care.
The new store marks the brand’s fifth exclusive store launch and reflects its continued focus on immersive retail experiences across high intent luxury destinations.
Located in one of Gurugram’s busiest retail corridors, the boutique brings together perfume, gifting, bath and body products, and home fragrances in a compact, curated space. The store has been designed with warm lighting, focused displays and a fragrance led atmosphere intended to encourage slower product discovery.
At the centre of the boutique is Kimirica’s Fine Fragrance collection, where each Eau De Parfum is presented as an olfactory journey inspired by moments, memories and places.
The store also introduces Kimirica’s Sensory Pod, an in-store fragrance discovery system that pairs scent with visual storytelling in real time. Customers can pick up a perfume bottle, experience the fragrance, place it on the pod’s sensor base and watch the screen play the fragrance’s visual story.
Kimi Jain, Co-founder, Kimirica, said, “I wanted this boutique space to feel like a thoughtful little world of its own. Petite, fragrance-led, and crafted with so much intention, every inch of it was a labour of love.”
Mohit Jain, Co-founder, Kimirica, said, “We didn’t just open a store. We opened a conversation between a fragrance and the person holding it.”
The Galleria boutique has also introduced limited period in-store inaugural offers. Every walk-in customer will receive complimentary gifts, while the first 100 customers will receive an additional freebie on every purchase. Customers shopping for ₹5,000 will receive ₹1,000 off.
The company said Galleria Market was chosen for its premium audience, visibility and high footfall. The store is expected to strengthen consumer engagement in Gurugram and contribute to the brand’s retail revenue growth.
Kimirica plans to open 14 exclusive stores across key Tier 1 markets over the next four quarters, expanding its presence as a premium destination for fragrance, bath and body, gifting and self-care produc
At Prittle PrattleNews, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.
Add Comment