India’s trusted power brand unveils power banks, GaN chargers, and nylon-braided cables to meet rising demand for mobile-first energy solutions.
With a legacy that has powered India for nearly a century, Eveready Industries India Ltd. has made a strategic leap into the mobile accessories space unveiling a comprehensive lineup that includes high-capacity power banks, GaN-based fast chargers, and robust charging cables compatible with both Android and iOS devices.
The new offerings mark a pivotal shift for the iconic brand, long synonymous with flashlights and dry cell batteries, as it looks to remain relevant in India’s increasingly connected, mobile-first world.
“Our foray into mobile accessories is a natural extension of our promise to deliver dependable power across use cases,” said Anirban Banerjee, CEO of Eveready Industries. “As India’s digital ecosystem expands, Eveready is evolving to provide reliable, on-the-go charging solutions from the socket to the smartphone.”
The newly launched power banks, available in 5,000 to 20,000 mAh capacities, feature sleek form factors and include Magsafe-compatible and built-in cable variants for added convenience. On the other end, the charger lineup spans from 12W to 65W, including GaN-powered models designed for fast, safe, and efficient charging across a wide range of devices.
Eveready also introduced premium, fast-charging cables with nylon braiding and 5A current support designed for durability and compatibility with USB-A, USB-C, and Lightning ports.
The product range reflects Eveready’s goal of being a holistic energy solutions provider in a world where mobility, speed, and convenience are paramount.
“Modern charging isn’t just about the plug; it’s about the entire ecosystem charger, cable, and power source working in sync,” said Insiyah Chawala, Senior General Manager. “With this launch, we’re providing a complete and affordable solution for today’s digital lifestyle.”
The range also includes compact wireless charging pads and travel-friendly designs keeping with the brand’s emphasis on accessibility, innovation, and reliability.
Backed by six state-of-the-art manufacturing facilities and DSIR-approved R&D, Eveready’s expansion reflects a commitment to serve emerging energy needs from living rooms to backpacks.
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