Food

Tea Culture of the World Brings Visual Wellness to Tea Shelves With Blue Pea Infusion

Tea Culture of the World Brings Visual Wellness to Tea Shelves With Blue Pea Infusion
Tea Culture of the World Brings Visual Wellness to Tea Shelves With Blue Pea Infusion

Dhaval Shah, Director, Tea Culture of the World, said the Blue Pea Herbal Infusion with Chamomile and Lavender is designed around botanicals linked to stress, anxiety and sleep routines.

Mumbai, 13th May 2026: Wellness led beverage choices are gaining wider consumer attention, and Tea Culture of the World has marked International Tea Day with the launch of Blue Pea Herbal Infusion with Chamomile and Lavender.
The caffeine free herbal infusion is now available on Amazon India and teacultureoftheworld.com. The blend is positioned as a calming tea ritual for consumers seeking botanical, non caffeinated beverage options.
The infusion combines blue pea flower, chamomile and lavender. Blue pea flower gives the brew its natural blue violet colour, which turns purple when lemon is added. The ingredient is also associated with anthocyanins and is positioned in the blend for relaxation and cognitive support.

Chamomile has been included for its gentle calming effect, while lavender adds floral depth and supports the blend’s focus on easing tension and promoting rest.
Dhaval Shah, Director, Tea Culture of the World, said, “We wanted to create a tea that genuinely earns its place in a wellness routine. The Blue Pea Herbal Infusion is not about trends, it is about three botanicals that have real, documented benefits for stress, anxiety, and sleep. If it also happens to brew the most beautiful cup you have ever made, that is a bonus.”
The product is naturally caffeine free and is being positioned for use at any time of day, including evening routines. It comes in a jar containing 25 pyramid tea bags of 1.5g each, with a total net weight of 37.5g.

The brand said the blend has a light, smooth taste with a floral finish and is packaged for personal use, gifting and retail display. The product is priced at Rs. 600.
Tea Culture of the World is a Mumbai based premium specialty tea brand that sources and curates teas from across the globe. Its range includes green, black, oolong, white, herbal tisanes and signature blends in loose leaf and pyramid tea bag formats.
The company has also stated that the product claims have not been evaluated by FSSAI and that the product is not intended to diagnose, treat, cure or prevent any disease.

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