Strong User and Creator Momentum Follows Alive’s Recent Market Entry

According to Vivek Kumar, Founder of Alive, the platform has rolled out 16 experiences and seen rapid adoption since going live in October 2025

Alive, India’s first full stack platform for curated and immersive experiences powered by proprietary technology, has reported strong early traction following its recent market entry in October 2025. The expansion was driven by inbound demand from users and creators, supported by a growing base of young working professionals seeking experience led ways to explore and connect offline.
Since going live, Alive has launched 16 new experiences and hosted over 2000 participants. The platform has recorded 116 percent growth during this period, positioning the market among its fastest growing since launch. Adventure and adventure sports have emerged as the most popular categories, with increasing interest in hands on, skill based, and outdoor formats.

Unique offerings currently available on the platform include Horse Riding Learning, Paramotoring, and Woodworking experiences. These formats reflect a broader shift toward participatory activities that combine learning, physical engagement, and real world interaction.
Alive has onboarded several creators and experience hosts as part of its expansion, along with specialised businesses such as Hyderabad Polo and Riding Club, Chicane Circuit, and Jungle Stay Camping. Through its full stack model, the platform supports creators across experience design, discovery, bookings, and distribution, enabling them to scale their offerings sustainably.

While bookings are currently led by individuals and small groups, Alive has also seen early inbound enquiries from over 100 Fortune 500 companies and startups. This signals growing interest in experience led formats for corporate team engagement and offsite activities.
Over the next six to twelve months, Alive plans to significantly expand its footprint. The company aims to introduce more than 50 new experiences over the next six months and scale to over 100 experiences within the next year, supported by deeper creator partnerships.

This momentum reflects broader trends outlined in the Alive Experience Economy Report 2025, which tracks consumption patterns across cities where the platform operates. The report indicates a 90 times increase in spending on experiences in India in 2025 compared to 2024. More than 55 percent of users are now spending on learning led experiences, while significant amounts are being directed toward weekend experiences across urban centres. The data also points to changing social behaviour, with over 1,000 corporate employees opting for experiences over traditional team outings and a rising preference for hands on and outdoor formats.

Commenting on the expansion, Vivek Kumar, Founder of Alive, said, “Hyderabad has been one of the most encouraging launches for us so far. The city brings together a young, curious audience and a strong base of creators, which aligns closely with Alive’s vision of making experiences a habitual part of urban life. The early traction we have seen since October reinforces our belief that people are actively looking for meaningful, well designed ways to explore and connect beyond traditional entertainment.”
The market continues to play a strategic role in Alive’s national expansion plans, supported by a strong ecosystem of independent creators and experience driven businesses. The company’s approach aligns with the evolving preferences of urban consumers seeking offline engagement, skill development, and community driven formats.

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