Running from 6 December to 4 January, the festive installation combines Paris-inspired dƩcor, weekend activities, and a shop-and-win campaign for visitors.
Located in Thane, the mall has adopted the theme āChristmas in Parisā for its year-end celebrations. Visitors entering the premises are welcomed by a snowing Christmas tree installation at the entrance, setting the tone for the experience inside. The festive setup has been planned as a visual walk-through, with themed dĆ©cor and lighting spread across common areas.
At the centre of the installation is a large Eiffel Tower structure placed in the atrium, designed as the primary visual focal point. The structure has been positioned as a photo-friendly attraction, drawing visitors into the central space of the mall. Surrounding dĆ©cor elements continue the Paris-inspired theme, combining Christmas motifs with references to the French capitalās architecture and street aesthetics.
The festive programme extends beyond dĆ©cor, with activities scheduled across weekends throughout December. These include childrenās workshops, performances, games, and interactive sessions aimed at keeping the experience fresh for repeat visitors. The mall has positioned these activities as family-focused, allowing children and parents to participate together during the holiday period.
On December 25, the carnival will include a dedicated Meet and Greet with Santa, offering children the opportunity to interact, share wishes, and capture photographs. The Christmas Day activity is expected to be one of the more popular moments within the larger programme, particularly for families visiting the mall during the holiday.
Running alongside the installations and activities is the mallās seasonal retail campaign, āShop and Win a Trip to Paris.ā The campaign links festive shopping with the chance to win a travel experience, encouraging visitors to engage with stores across categories during the celebration period. Mall officials have positioned the campaign as a way to connect the Paris theme with shopping-led participation.
By combining large-scale dƩcor, scheduled activities, and a retail incentive, Korum Mall aims to draw steady footfall through the festive season rather than concentrating activity on a single day or weekend. The extended duration of the carnival allows visitors to experience different elements across multiple visits.
Korum Mall, which opened in 2009, is part of Kalpataru Retail Ventures Pvt. Ltd., a company of the Kalpataru Group. Located along the Eastern Express Highway, the mall is accessible from Thane city and the central suburbs of Mumbai and has established itself as a major retail and leisure destination in the region.
Over the years, Korum Mall has received multiple national and international awards and is recognised for its design-led layout and scale. With a constructed area of nearly ten lakh square feet and a large retail footprint, the mall regularly hosts seasonal installations and public-facing events.
The Paris-inspired Christmas carnival continues this approach, positioning the mall as a festive gathering space during the year-end period. By combining visual installations with activities and shopping incentives, the initiative seeks to offer visitors an experience that goes beyond routine retail, while remaining accessible to families across Thane.
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