Financial literacy creators gain national spotlight as Kotak Alts crowns Himani Choudhary at Katalyst Awards

Srini Sriniwasan, Managing Director, Kotak Alternate Asset Managers Limited, said the inaugural edition drew more than 600 entries from 19 states and eight languages, with Himani Choudhary’s work recognised for clear and credible financial communication.

Mumbai, 10 March 2026: Financial literacy and responsible digital communication were placed at the centre of the spotlight as Kotak Alternate Asset Managers Limited announced Himani Choudhary as the winner of the inaugural Kotak Katalyst Awards, a national initiative created to recognise excellence and responsibility in financial content creation.
Choudhary received a prize of Rs. 25 lakhs, placing the award among the notable recognitions for financial content creators in India. Her winning entry, “Personal Finance & Major Finance Updates,” was selected for its clarity, originality and credibility, with the jury citing its ability to explain complex financial concepts in a clear and measured manner while maintaining a consistent focus on investor education.

The first edition of the Kotak Alts Katalyst Awards received more than 600 entries from 19 states in eight languages, reflecting the growing influence of digital creators in shaping financial awareness. The initiative was conceived against the backdrop of rising clutter and misinformation in the financial ecosystem and was designed to recognise creators who place accuracy, transparency and investor interest at the centre of their work.
Srini Sriniwasan, Managing Director, Kotak Alts, said, “The Kotak Alts Katalyst Awards were instituted to recognize content creators who are contributing meaningfully to financial literacy in India. As investor participation deepens, audiences are seeking clarity, context, and credibility. The response from creators was overwhelming and points to the new generation of financial educators. As the inaugural winner Ms. Himani Chaudhary, exemplifies the standard of financial communication that Katalyst seeks to encourage.”

To support a structured evaluation process, the awards framework was designed and audited by EY. The top 30 entries were reviewed by an academic jury, following which the top 10 finalists were assessed by a grand jury comprising Kunal Shah, Founder and CEO of CRED, Radhika Gupta, Managing Director and CEO of Edelweiss Mutual Fund, and Alpesh Shah, Managing Director and Senior Partner at Boston Consulting Group. The grand jury was chaired by Ananth Narayan, former Whole Time Member of SEBI.
Kotak Alts said the Katalyst Awards are intended to recognise financial content creators who prioritise financial literacy, substance and long term investor interest. Through the initiative, the company said it aims to encourage responsible financial communication and support the development of informed and confident investors across India.

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