Puretech Digital strengthens its HR operations, appoints Abhijeet Patil to lead and manage employee

Puretech Digital, the award award-winning, full-service digital agency based out of Mumbai has appointed Abhijeet Patil, as Associate Vice President – HR & Business.

This step is taken to further strengthen the agency’s long-term vision and its approach toward holistic growth.

Abhijeet who holds more than 14 years of experience will head the Human Resources function at Puretech Digital.

He has played an instrumental role in spearheading end-to-end Talent Development processes, Culture Building, setting up effective HR systems, and bolstering Employer Branding and People Analytics, in his earlier positions.

His contribution, in his earlier stints, has been pivotal towards championing workplace wellness and winning “Above & Beyond Awards” at work.

Prior to joining Puretech Digital, he was associated with reputed companies and agencies like The Minimalist, Dentsu International India, and Prime Focus Ltd. to name a few.

“We are very glad to have Abhijeet onboard with us working on our roadmap towards holistic well-being and growth of our colleagues. Abhijeet joins us with diverse exposure across various industries like Digital, Media & Entertainment, KPO, Consulting; and I look forward to working with him.”

CEO of Puretech Digital, Prashant Deorah says,

“I am delighted and honoured to join a stellar team of professionals at Puretech Digital. I thank Prashant for the opportunity and look forward to amplifying the strong foundation laid by this team towards fostering a people-first culture. I am equally excited towards contributing to Puretech Digital’s growth journey ahead with the best possible talent and people practices.”

Abhijeet Patil said

Abhijeet is an MBA Graduate from Newcastle University Business School and a certified strategic HR Business Partner.

About Puretech Digital:

Puretech Digital is an award-winning, full-service independent digital marketing agency based out of Mumbai.

Helmed by Prashant Deorah, the agency has a team of around 200 individuals across various lines of services and is among India’s most digitally experienced independent agencies with expertise and resources across all digital marketing disciplines.

The agency offers 360-degree effective digital solutions to brands aided with creativity and technology-driven insights. Their services include Brand Solutions, Content Studio, Performance Marketing, Web Build and related services.

The agency along with its experience of over a decade, delivers excellence and outcome-oriented approach, and manages some of the most intensive and competitive brand and performance campaigns for companies like HDFC Bank, Bank of Baroda, Victoria’s Secret India, Vijay Sales, TCS and HT Media to name a few.
In addition, it is platform-agnostic with capabilities to work across technologies, channels, and tools.
This article was shared with Prittle Prattle News as a Press Release.
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