By Sumitro Sircar
The agency will manage the brand’s digital presence across all the social media platforms and boost brand awareness.
19th November, Mumbai: A Merge Infinity alliance, Yellophant Digital won the digital marketing mandate for Edmingle, a unified platform for online courses, following a multi-agency pitch. The agency has taken up the challenge of managing the brand’s 360-degree digital marketing duties, including creatives, communications, and media strategy.
Edmingle assists individuals and startups to launch online courses and build a strong student community with their all-in-one technology. While Edmingle’s focus is to tap on to the B2B sector, Yellophant Digital plans to educate the target customers about the brand via social media platforms. The agency’s key responsibilities will be to focus on creative and content solutions, social media management, digital campaign strategy, media planning & buying, ORM, SEO, and SEM. It is determined to meticulously strategize a plan and leave no stone unturned while executing it.
Commenting on this Gaurav Doshi, Founder & CEO, Edmingle, said Prittle Prattle News, “We are happy to have Preksha and team as our marketing & branding partner. Yellophant Digital has put in the time, efforts, and research to understand our product and business proposition very well and I am confident that us working together will help build the Edmingle brand as we have envisioned and reach the right set of customers who will benefit from our solutions.”
Preksha Seth, Co-founder, Yellophant Digital, said Prittle Prattle News, “We are looking forward to taking this up as a challenge and working on it diligently. Edmingle, being a brand with a unique and powerful idea, has the scope of achieving its goals in no time. The brand’s motto and vision is clearly an inspiration for us to keep in mind that in the future, the term ‘location’ is no more going to be an issue when it comes to educating people. We are super excited to come up with some insightful ideas for this brand and make it work. The goal is to educate and spread as much awareness as possible about Edmingle and let the educators know about what was missing all this while.”
About Edmingle: Edmingle is an online platform for educators that helps enable them to innovate the way they create, manage, and deliver their courses, and it also helps them focus on giving a great learning experience to their learners. The company has made this possible by launching various plans, like the Free Forever Plan, Enterprise Plan, and the Premium Plan. The USPs of every plan helps the educator decide which plan fits them the best. Features like building and designing your own website, scheduling & publishing courses as per their own will, in-built marketing tools, security assurance, and so on make Edmingle a trustworthy and powerful platform to be chosen by educators worldwide world.
Website: https://www.edmingle.com/
About Yellophant Digital: Yellophant Digital is a part of Merge Infinity Global, formulated as a launchpad for start-ups and the SME industry with an array of services like digital and content marketing, design, tech solutions, media planning & buying, SEO, SEM, videography, photography, ORM, and brand strategy. Yellophant Digital provides an agency model to the organizations, which is limited to product and campaign launches, but a whole new partnership model to achieve business growth.
Website: http://yellophantdigital.com/
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