Partner to launch Ready Steady Go Kids in India under the leadership of former Australian cricket team head coach Mr. John Buchanan
Roo Sports International (RSI) Australia and The Sports Gurukul (TSG) India join hands to launch Ready Steady Go Kids (RSGK) in India.
The sports program is scientifically designed for children aged one-and-a-half to six years to help instil values of fitness and discipline at a grass root level.
Sports play an integral role in the physiological and cognitive development of children of all age groups.
Additionally, studies have shown that involvement in sports and physical activities is essential to balancing stress levels, which have increased tenfold in today’s day and age.
Socially, sports participation help develop the required interpersonal skills and team spirit, along with boosting self-esteem and confidence from a young age.
RSGK is a unique initiative that shall enable holistic growth and development for children that partake in it under the guidance of Mr. John Buchanan.
Served as the head coach of the Australian Cricket Team from 1999 to 2007, Mr. Buchanan is involved in the administration of the RSGK program.
With thirty years of experience as a Peak Performance Coach in sports as well as business industries, his perspective has been crucial in designing the sports curriculum to strike the right balance between fun and discipline.
Under his leadership, RSGK brings India the Australian perspective on sports lifestyle, breaking the Indian stereotypes around sports education and training for children in schools.
“To grow and scale the franchised program, we must partner with a reliable and respected Indian business. We have found this in The Sports Gurukul. Their Co-founder Mr. Jay Shah is as excited as we are to partner to deliver a unique, fun, and fundamental program for the physical, emotional, psychological, social, and health benefits for children aged one-and-a-half and six”.Commenting on their partnership, Mr. John said,
Set to launch in India across five centers in Mumbai and Vadodara, this program aims to build over 150+ franchisee-based programs across the country within the next five years with a special curriculum for training preschool children.
RSI is open to working with preschool chains, making RSGK more accessible to their target groups – children and parents. Moreover, any preschool in the country can enhance its offerings by incorporating this program into its curriculum.
Unfortunately, people in India fail to acknowledge the importance of sports in the holistic development of children and the advantage of physical activity in the overall well-being of an individual of any age.
According to studies conducted by government agencies, children in India spend an average of 7.2 hours studying as opposed to 39 minutes of physical activity.
While this mindset is changing, it needs to change more rapidly for long-term benefits for a child.
“A lack of sporting culture in our country is not due to lack of spaces or funds alone but more so essentially due to lack of ideas and initiatives from people”.Mr. Jay Shah, Co-founder of The Sports Gurukul and CEO of Ready Steady Go Kids India, said,
For the last ten years, The Sports Gurukul (TSG) has been spreading awareness about the importance of sports and physical education in the country by working with schools across India.
By providing education, training, and management pertaining to sports in schools and colleges across 50 cities in India, TSG is committed to taking sports to the next level.
As RSI’s partner for Ready Steady Go Kids India, TSG strives to highlight the Indian sports heritage. Therefore, the program will incorporate indigenous games and exercises, including Yoga, Kabaddi, and Kho Kho, in addition to ten other sports activities which are a part of the international curriculum.
“This program is unique and completes that lack of a quality program for age groups one-and-a-half to six years which helps children develop motor abilities through sports skills”Mr. Jay added.
Ready Steady Go Kids is supported by Trade and Investment Queensland (TIQ-Queensland government) and aids RSI’s mission to cater to the needs of children from a tender age and expand their market internationally. These programs ensure the children’s physical, social, emotional, and psychological well-being.
“It’s exciting to see top quality sports training and education coming from Australia to India. John and his team deeply understand using sports as the teaching medium, and Jay’s team has an excellent network in India. That is why I am very proud of my team’s work in facilitating this partnership. This engagement also aligns well as Brisbane gears up for the 2032 Olympic and Paralympic Games.”Mr. Abhinav Bhatia, Senior Trade & Investment Commissioner-South Asia at TIQ, said,
Almost thirty percent of India’s population is under the age of fourteen years, and sports education is the one effective tool that brings together children from different socio-economic backgrounds and cultivates their holistic development.
About Sports Gurukul
The Sports Gurukul (TSG) is one of India’s 1st multi-award-winning grass root sports & training organizations with over a decade of grass root sports focus and training.
TSG has worked in over 50 cities of India with over 500 schools, trained over 2000 coaches, and provided training to over 500000 children.
TSG has four international partnerships across the globe in 4 different sports programs and now intends to bring ready steady go kids into India TSG has been awarded five times in a row at all Indian levels for being the Best Physical and Sports Education curriculum in the country, Twice voted as the “Best Physical Education & Sports Education Program” at the Indian Education Awards 2017 & 2018, Twice been voted as “Sports Coaching Institute Of The Year” at the Indian Education Awards 2015 & 2016 and also been Voted as one of the TOP 50 Innovative Sports Startups of 2017 in the world by the Hype Foundation the UK.
About Roo Sports International
Roo Sports International is an Australian company that has bought the Master Franchise rights to deliver the RSGK program to India.
The organization has worked closely with TIQ to find the right partner in India to help deliver RSGK across India.
About Trade and Investment Queensland