Fintech company Angel One Limited (formerly known as Angel Broking Limited) has launched a unique outreach strategy – the Smart Republic Campaign. The Smart Republic is a community of 1 Crore+ Angel One users who have reaped the benefits of tech-enabled Angel One products & services. The company’s clients have turned into brand ambassadors and are encouraging GenZ & millennials across the country to make smart investments with Angel One.
Being a digital-first brand, Angel One launched the campaign targeting GenZ and millennials in Tier 2 & Tier 3 cities across social media platforms, OTTs, and other key digital platforms. The company wants to encourage young investors to choose smart investments with Angel One and leverage a strong community of more than a one-crore client base.
Angel One released three digital films under the campaign that focus on three advantages of using the Fintech platform – quick account opening, smart recommendations, and flat brokerage of Rs. 0 (zero) for cash delivery & Rs. 20 per order for other segments. The campaign highlights the needs of GenZ & millennials, who want faster, smarter, and affordable solutions, all of which are available on Angel One.
“The Smart Republic of Angel One, those who believe in Angel One as an enabler platform, is acting as an endorser for the company under this campaign. We strongly believe that with the legacy of Angel One and the tech advantage, our platform is perfectly poised to democratize smart investing. This campaign will enable us to achieve the same.”Mr. Prabhakar Tiwari, Chief Growth Officer, Angel One Ltd,