Social Awareness

Siyaram’s re-emphasizes coming home this Diwali

Is Diwali really complete without family? In this heartfelt video, Siyaram’s captures the emotion of coming home to your family, and reminds you of the culture and tradition of celebrating diwali together.

As a strong Indian brand, Siyaram’s is known for its values and connection with the culture. This film is an attempt to recall the brand roots of coming home.

“Being away from family and home during this most important festival of the year is difficult for a lot of people. This insight reflects the lives of a lot of working folks. Capturing that sentiment, through this purposefully simple, but powerful film we wanted to bring focus on the people living in cities and states away from home and family, and their desire to celebrate Diwali in togetherness.”

Prashant Awasthi, Head of Marketing at Siyaram Silk Mills Ltd. said,

“Diwali is all about togetherness. We wanted to capture the sentiment of the season with a simple message of coming home to your loved ones.”

Gautam Anand, Head of Content at AGENCY09 adds,

About Siyaram Silk Mills

Siyaram’s Silk Mills Limited is an ISO 9001:2008 certified company, committed to creating world-class fabrics for the fashion forward trendsetters.

For four decades now, their bespoke men’s wear fashion has been synonymous with high quality, continuous innovation and iconic futuristic designs which are local at heart and international in appeal.

About AGENCY09

Started in 2013, a Bandra-born agency with operations in India, UAE and Australia.

They are forming a culture of creative thinkers, to build brand experiences that people love.

AGENCY09 catalyzes scaling of businesses globally with ideas for content, technology, design and data. While the best is yet to come, they continue #SimplifyingTheWeb.

This article was shared with Prittle Prattle News as a Press Release.

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