Lifestyle Mélange

Clutch Nails Are Now Available in Target Stores Nationwide

LOS ANGELES, May 4, 2021 — Hot, new press-on nail brand Clutch Nails is now available in Target stores across the country. These nails look and feel like real acrylics while lasting up to two weeks, with each set including 24 nails, a high-quality nail file and game-changing nail glue. Clutch Nails is focused on taking the most in-demand salon styles and making them accessible to all. Today, customers can find Clutch Nails at their local target for as little as $9.99.

Clutch Nails is a 100% female-owned business that was founded by Alexandra Tonks during her senior year at UC Berkeley. While out on a date, Tonks was asked why she spent so much effort on her makeup but never had her nails done. She explained to him that, with the extremely high prices of salons and the extensive amount of time required, it was impossible for her to maintain her nails to the same standards. Frustrated, Tonks went to the nearest store to see if they had products that could help her do her own nails, but she found that the options were significantly lacking.

Tonks went on to create her own sets of stick-on nails that she painted by hand, and her classmates quickly took notice and became interested. Seeing the demand, she hired nail artists from a local salon to help her in painting more nails and expanding production, while giving the artists the freedom to paint their own designs, unlike at the salon. After graduating, she realized she needed to expand her production capacity in order to make these beautiful nails easy and accessible to everyone. Her business continued to grow and expand, and now her own nails are available in the same retail store she visited years ago: Target.

Clutch Nails is committed to more than just staying up on the latest trends and has worked towards incorporating sustainable practices in both the product itself and with reducing its overall carbon footprint. If worn for only a short period of time, each nail set is reusable up to five times. Clutch Nails are both vegan and cruelty-free, meaning that no animals or animal byproducts are utilized in the manufacturing or testing of these products. In addition, through a collaboration with One Tree Planted, Clutch Nails plants one tree for every five sets of nails sold.
Clutch’s full selection of nail designs is available via its own website,, where they come in several shapes, finishes, and lengths, for extremely affordable prices. Orders of $35 or more include free domestic shipping, and users wanting the best Clutch Nails has to offer can sign up for a $7.99 monthly subscription directly on their website and have nails mailed to them every month.

Tonks and the Clutch Nails team are thrilled that their products are now available across the country, so women everywhere can have the nails they long for on social media without spending excessive time and money to get them. For them, this is not just the end of a story, but the start of a new one, as they work to make more nail designs available to even more people, and broaden their reach.

Clutch Nails was founded in 2017 by Alexandra Tonks, after she saw a need for high quality press-on nails in retail stores. Today, Clutch Nails is available around the world–including in over 500 Target stores across the country. Those wanting to order Clutch Nails of their own can visit and keep up with the latest designs on Pinterest, Facebook, Twitter, and Instagram.
Clutch Nails Are Now Available in Target Stores Nationwide

Disclaimer: The following Press Release comes to you under a network of a strategic syndication partnership with PR Newswire. Prittle Prattle News takes no editorial responsibility for the same.

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