Created by Anubhav Khanna and Jashan Pahwa and developed in small tasting rooms rather than boardrooms, Jigger’s Litchi Rose, Coffee Toffee and Meetha Paan shots are redefining what alcohol means to a new generation For generations, alcohol branding has revolved around heritage, burn, and endurance. It was about ageing, smoky aftertastes, complicated cocktails, and rituals … Continue reading Jigger Launches with a Shot of Joy: India’s First Ready-to-Serve Alcohol Built for Celebration