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ixigo Launches Ultimate Travel Guide for Maha Kumbh 2025 as Prayagraj Travel Bookings Skyrocket by 2.6X

The dedicated microsite from ixigo empowers pilgrims with seamless travel planning for Maha Kumbh 2025, offering bookings, itineraries, and immersive cultural experiences.

Mumbai, January 15, 2025: ixigo, one of India’s leading online travel aggregators (OTAs), has launched a dedicated microsite for Maha Kumbh 2025, the world’s largest spiritual gathering held in Prayagraj from January 13 to February 26, 2025. The microsite is designed to simplify travel for millions of devotees and pilgrims, providing a one-stop solution for bookings, itineraries, and cultural exploration.
Maha Kumbh 2025 is expected to attract over 150 million devotees from across India and the globe, making travel planning critical. With ixigo’s platform, pilgrims can easily book flights, trains, buses, hotels, and tents while exploring curated itineraries for the spiritual event. Powered by AI-driven personalization, the microsite ensures a hassle-free travel experience for all attendees.

ixigo’s Maha Kumbh 2025 Microsite Features
The dedicated Maha Kumbh microsite offers several features to empower pilgrims and enhance their experience:
Integrated Travel Bookings: Easily book flights, trains, buses, hotels, and tents through a single platform, saving time and effort.
Event Highlights: Access key information about auspicious bathing dates and significant cultural events to ensure you don’t miss pivotal moments.
Tailored Itineraries: Using ixigo’s AI-powered tool PLAN, travelers can create customized itineraries, including heritage walks, family-friendly activities, and photogenic landmarks.
Immersive Content: Explore Prayagraj’s rich cultural and spiritual heritage through engaging videos featuring iconic temples, must-visit locations, and local food trails.
The microsite also includes essential travel tips, transportation maps, and weather updates to ensure a stress-free journey for attendees.

Travel Trends for Maha Kumbh 2025
As Maha Kumbh 2025 approaches, ixigo has recorded an unprecedented surge in travel bookings to Prayagraj and nearby cities:
Flight Bookings: A 162% year-on-year increase to Prayagraj, with additional growth seen at Varanasi Airport (+127%) and Lucknow Airport (+42%).
Train Bookings: A 187% surge YoY, driven by solo travelers (57%), with women making up 39% of this group.
Bus Bookings: Significant traction from cities like Delhi (27%), Nagpur (18%), and Jaipur (15%), led by Gen Z and millennials (learn more).
These trends highlight the growing interest among younger generations in Maha Kumbh, reflecting their enthusiasm for immersive cultural experiences.

ixigo’s Vision for Maha Kumbh 2025 Speaking about the initiative, Aloke Bajpai, Group CEO, and Rajnish Kumar, Group Co-CEO of ixigo, shared their thoughts:
Our Maha Kumbh 2025 microsite is designed to empower millions of devotees and travelers with essential tools and information to make their journey seamless. With the surge in bookings across flights, trains, and buses, our platform acts as a one-stop guide to assist pilgrims in planning every detail—from travel logistics to rituals and activities. Our goal is to ensure a smooth, stress-free experience for travelers from every corner of the world.

The Significance of Maha Kumbh 2025
Held every 12 years at one of four sacred locations—Prayagraj, Haridwar, Ujjain, and Nashik—Maha Kumbh is deeply rooted in Hindu tradition. The event symbolizes spiritual renewal, with millions gathering to bathe in sacred rivers like the Ganga, Yamuna, and the mythical Saraswati to cleanse their sins. This event has significant implications for both spiritual and economic activity, drawing global attention to India’s rich cultural heritage. With the Smart Cities Mission (Government of India), Prayagraj has upgraded its infrastructure to accommodate millions of visitors safely and efficiently.

Conclusion
ixigo’s Maha Kumbh 2025 Travel Guide stands as a testament to innovation and cultural celebration. By combining AI-driven tools with seamless travel services, ixigo ensures that millions of pilgrims can experience the spiritual essence of Maha Kumbh without logistical challenges.
At Prittle Prattle News, where we take pride in featuring you virtuously, we continue to spotlight initiatives that combine tradition and technology to drive progress. Led by its Editor-in-Chief, Smruti Bhalerao, the publication celebrates stories that inspire communities worldwide. Follow us on LinkedIn, Twitter, Instagram, YouTube, and Facebook. For more updates, visit Prittle Prattle News.

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