Narayana Health, India’s largest healthcare network, has launched a new digital campaign to promote strength, love, and support.
It is narrated from the perspective of a cancer survivor and encourages everyone to discover their inner superhero.
This campaign highlights the beauty of life. It demonstrates how, with determination and the help of our loved ones, we can not only overcome the most difficult challenges, but also fulfil our aspirations.
“We frequently undercut our self-belief, which prevents us from reaching our full potential.” We aim to instil the value of self-belief, identify the superhero in you, backed by grit and determination, and recognise the magic that love from our loved ones can make in our lives. We want to do our part to promote positive life.”Mr. Ashish Bajaj, Chief Marketing Officer at Narayana Health, stated,
The campaign went live yesterday evening, October 13th, 2022.
Equipped with 3 centres of excellence and 60 beds, Narayana Health has been in the forefront of cancer care since 2000.
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