India’s most popular short video app, Chingari launches exclusive NFTs in partnership with Fashion TV

Mumbai: 25th March 2022: India’s most popular and fastest-growing short video app, Chingari has announced an exclusive partnership with Fashion TV (FTV), the world’s leading fashion and lifestyle broadcasting television channel. Globally, this is the first time that Fashion TV is collaborating with a short video app, Chingari, powered by GARI for exclusive content.

  • Chingari, powered by GARI, its native token to launch 100 NFTs in collaboration with Fashion TV
  • Chingari powered by GARI forays into Metaverse in association with Fashion TV

The partnership will allow Chingari, powered by GARI to exclusively play the Fashion TV content on its app. Moreover, Chingari’s native token, GARI and Fashion TV has also launched 100 Non-fungible Tokens (NFTs). The event showcased exclusive GARI Panda NFTs and Fashion TV NFTs in a 75-piece fashion show designed by Madiha Abaida of Extremedy.

The tribe of cute Pandas will unlock tremendous value for Panda holders inside the Chingari-Verse. Holders of these NFTs will have exclusive benefits including access to ‘invite-only’ parties and fashion events hosted by Fashion TV including Fashion Metaverse, a once in a lifetime chance to meet and greet Bollywood A-listers and a privilege to be a part of an exclusive Panda NFT global community.

Chingari’s deep dive into Metaverse

Chingari has also announced its entry into Metaverse, Fashion Metaverse in association with Fashion TV. The space will organise fashion shows to which the NFTs holders will get exclusive access.

Speaking on the partnership, Mr Sumit Ghosh, CEO and Co-Founder, Chingari app said, “We are extremely happy to announce the partnership of Chingari, powered by GARI and Fashion TV. The partnership will be mutually beneficial for both the brands with Chingari getting exclusive rights to play Fashion TV content on its platform. Further, the all exclusive 100 GARI Panda NFTs and Fashion TV NFTs, GARI Panda NFTs will turn out to be a goldrush for the artists and celebrities across the globe.”
Michel Adam Lisowski, President of FTV added, “The partnership aligns with our vision to make accessible our premium content from the fashion industry’s most successful designers, models, photographers to everyone. The Fashion TV- GARI Panda NFTs is another exciting offer to the community wherein the early adopters could churn out crazy payouts.”
About Chingari:
Chingari, powered by GARI is India’s fastest-growing short-video app launched in 2018. Since then, the home-grown app has emerged as the one-stop destination for entertaining, engaging videos across diverse categories such as dancing, singing, transformation, innovative skills, etc. Chingari’s eclectic platform entertains 130M+ users across India, and witnesses videos in 15+ languages. It has over 50 lakh Daily Average User (DAU) and more than 3.5 crore Monthly Average User (MAU).
About GARI Social Tokens:
GARI is the native token of Chingari app. It enables short-form video creators to monetize their content on the blockchain with the GARI token. It acts as an in-app currency and a governance token. It has over 270,000 active wallet users and is amongst the top 3 projects on Solana blockchain.
About Fashion TV
Broadcasting from Paris, France since 1997 and is distributed all over the world on over 50 satellites, cable, and IP networks. Fashiontv is available on SD, HD UHD, and on Facebook, Instagram, youtube, Apple TV, Samsung TV, Rakuten TV. In addition, FTV+ is a full OTT service featuring stories on top models, fashion and luxury lifestyles.

This article was shared with Prittle Prattle News as a Press Release.

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