India’s protein snacking market is no longer a niche, it’s a ₹53,500 crore revolution in the making. From protein wafers and clean bars to functional waters and roasted makhana, homegrown brands like SuperYou, Yoga Bar, Aquatein, The Whole Truth, and Taali are leading the charge. As urban consumers embrace clean-label eating and functional food, these five players are shaping how India stays full, fit, and fuelled.