As the season of festivals and celebrations starts, the focus of entrepreneurs too heightens on the business growth brought in by the festivities, with many of them starting new books of accounts in line with the celebrations.
This coupled with the desire and expectations of spending time with the family can make it tough for them.
This digital ad film by Tally celebrates the spirit of true entrepreneurs, multitasking to balance both worlds, with a strong supporting partner, TallyPrime.
The heartwarming film ‘Tarakki Khushiyon Ki’ revolves around the fundamental message of ‘not all profits are monetary’ and underlines the necessity of properly managing business and spending quality time with family, particularly during festivals.
The film follows a young entrepreneur as he manages his firm, staff, and family with the assistance of Tally.
The ease with which he tracks invoices, bonus payouts, and new orders with a single click without sacrificing the time he wants to spend with his family demonstrates the value of digitization in effectively managing both responsibilities.
“Festivals are an extremely important and special time, both for the business and family. This year’s festive season is also significant for MSMEs as the market is expected to open to its full potential after two and a half years of low. While business owners are all set to benefit from this opportunity, solutions like TallyPrime can assist them seamlessly manage their operations without compromising on the time and celebrations with family. Understanding the importance of business growth, togetherness and that ‘not all profits are monitory’, we are committed to simplify the life of small and medium business owners across the country.”
Jayati Singh, Chief Marketing Officer, Tally Solutions, said,
“The brief that we received from the Tally team was to talk about the festive season and how Tally as a software makes their life simpler, allowing them to spend more time with their family, Keeping that thought in mind, we derived an insight that small business owners give more priority to their work during the festival season, but with Tally in their lives, they can pay attention to other aspects too.”
said Saikat Sengupta, Creative Director, Social Panga.
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