SOTC Travel. Opens a franchise outlet in a prime location at Indiranagar to target the growing travel demand of Bengaluru
- The expansion augments SOTC’s retail network and reaches seven consumer centers:
- Two owned branches and five franchise outlets across Karnataka
Having a strategic focus on expanding its footprint in Bengaluru’s high potential market, SOTC Travel, a leading omnichannel journey and Tourism Company, recently inaugurated its new franchise outlet at a prime location at Indiranagar – Smart Avenue.
This expansion augments SOTC’s retail network and reaches seven consumer centers: 2 owned branches and five franchise outlets across Karnataka.
Bengaluru features is an important source market for SOTC Travel and cater to the growing demand from multigenerational families, millennials, retired officials and seniors, also business owners.
Post over two years of restrictions, pent-up demand coupled with easing restrictions has inspired customers to plan their long-awaited holidays again.
And hence to support and guide customers from Bengaluru, SOTC Travel’s expert holiday planners will provide much-needed assistance to customers and help plan the perfect holiday.
SOTC Travel’s internal data indicates 78% of Bengalureans are keen to take a holiday and to cater to the intense pent-up demand for the upcoming festive season and winter, SOTC Travel has introduced an array of special offers like Buy One Get One – Companion Free, air-inclusive holidays, ready to book and customized air-inclusive holidays with Air Arabia, Emirates Holidays and Vistara Getaways.
Customers also display a growing interest in spiritual getaways, group holidays, eclectic stays, experiential holidays, adventure holidays, domestic cruises, and biking trips.
Long and mid-haul destinations driving demand from Bengaluru include Europe’s Switzerland, France, Italy, Spain, Belgium, Netherlands, and Austria; United Kingdom, USA (for visa holding customers), Australia, Turkiye, and Egypt; equally short haul favourites include South East Asia’s Singapore, Thailand, Indonesia, Malaysia; equally Dubai, Abu Dhabi, Yas Island, Maldives, Mauritius, Bhutan, and Nepal.
Domestic favourite locales are Kashmir, Himachal Pradesh, Uttarakhand, Rajasthan, Goa, and the North East.
SOTC Travel’s new outlet offers end-to-end travel solutions with an array of services, including International & Domestic Holidays (Group tours, Personalised Holidays, Cruises, etc.), Value Added Services like Travel Insurance, Visa Services, etc.
“We have seen strong growth trends of over 3x from the Bengaluru market since the pandemic and have selected Smart Avenue for the opening of our first franchise outlet in Indiranagar owing to its prime location. Customers from Bengaluru are displaying strong pent-up travel demand, and this is across segments of families, millennials, business owners, retired officials, and seniors. We warmly welcome our customers, and our in-store experts look forward to co-creating and planning a memorable holiday for the upcoming summers. ”
Mr. Daniel D’souza, President & Country Head – Holidays, SOTC Travel, said,
About SOTC Travel:
