Indian FMCG brands rethink last mile execution as Smart Force by Scale Sherpas enters the market

Scale Sherpas Managing Director, Anjana Ghosh, outlines how the shared field force supports rapid multi city expansion Indian FMCG brands are reassessing how they execute at the last mile as distribution complexity increases across General Trade and Modern Trade channels. Addressing this challenge, Scale Sherpas has introduced Smart Force, a shared field force model designed … Continue reading Indian FMCG brands rethink last mile execution as Smart Force by Scale Sherpas enters the market