By newsvior.com
- The day sees 150% year on year rise in
preventive health tests
Healthian’s
Second National Health Check-up Day, Sees Record Volume of Pledges for
Preventive Health Tests
6th of December was celebrated as National Health Check-up Day across
India to encourage people to be proactive about their health and make
preventive tests a habit. National Health Check-Up Day was instituted by Healthians
last year to inspire people to dedicate one day in their busy lives to taking
care of their health and implementing necessary lifestyle changes to live a
healthier life.
For the day, Healthians offered at-home testing for people who enrolled
for a pledge. The message of the National Health Check-Up day is centered
around the famous adage prevention
is better than cure.
In light of the ongoing pandemic, this year, all the health tests were
carried out at the users’ homes. Healthians encouraged people to pledge for a
health test on 6th December 2020 and motivate others to do the same. Many
individuals and families joined the movement through their pledge videos. Like
the previous year, the day received a tremendous response on social media and
saw a 150% increase in pledges compared to the previous year due to increased
awareness about health in the ongoing pandemic context.
“We at Healthians, being a healthcare brand, noticed that
millennials, both men and women in the age group of 29-40 years, are so busy in
their lives that they are trading their health away in pursuit of career and
prosperity. We aim to change this mindset and make people proactive about their
health,” said Deepak Sahni, CEO, and
Founder of Healthians to Prittle
Prattle News Press by sharing a Press Release.
“The idea for a day like this emerged when we
observed that there’s a day for everything but nothing to remind you of regular
health checkups. Thus we decided to celebrate the first Sunday of every
December as the National Health Check-Up Day,” he further added.
The importance of preventive health tests and the necessity for a
dedicated day to spread awareness about preventive health measures is further
brought to the limelight because the COVID-19 crisis has pushed public health to
the backseat. Due to lockdowns and social distancing restrictions, people have
been forced to postpone elective health interventions like surgeries,
consultations, health tests, and other diagnostic proceedings. The implication
of delayed procedures reduced attention towards preventive care and chronic
care, and decreased adherence to medications may negatively impact people’s health.
Healthians, a doorstep health test provider established in 2015, leads from the front in
this war against the pandemic. The Company has continued delivering diagnostic
services and health tests to the doorstep of people residing in more than 51
cities across the country, even during this widespread pandemic. It has also
taken up various initiatives for the betterment of public health. Healthians
organized the first edition of National Health Checkup Day in partnership with
the Times of India with the motive of educating the public about preventive
healthcare and bringing forth a change in society. Healthians had organized
more than 12 health checkup camps across seven cities – Delhi, Noida, Gurgaon,
Bangalore, Pune, and Thane that saw participation by large swathes
of people across all age groups.
