Reference to the outlook for 2022, please find enclosed a detailed comment from Mr Vineet Rao, CEO & Founder, DealShare elaborating on the growth opportunities in the social ecommerce ecosystem and detailing DealShare growth trajectory and aspirations for 2022.
“During the pandemic, the e-commerce sector has continued to grow at a rapid pace. Parenthetically, in the last one year concepts that blend with our socio-cultural fabric like social e-commerce and community commerce have grown faster and demonstrated that this could be ‘the e-commerce model’ that is best suited for India. In India, the gross merchandise value (GMV) of such business models stood at ~US$ 2 billion in 2020. By 2025, it could be as big as US$ 100 billion.
Vineet Rao: DealShare is the leader in this category. Our Gross Revenue increased by 10X over last year, and we will have a Gross Revenue ARR of $750 million by the end of 2021. In fact, in 2021, we were able to pull over 5 million+ customers from the real Bharat into the fold of online shopping, particularly for groceries and essentials. Most importantly our model shows the highest level of consumer stickiness.
We are optimistic that the upward trend will continue in 2022. Both in terms of customer acquisition and reach, the industry will achieve new heights with us leading the bandwagon. Vineet Rao are looking at expanding our operations from the current 10 states/ 70+ cities to 20 states/300+ cities over the course of the next year.
To support growth, the company plans to invest in expanding its Operational capacity, technology, and human capital. Vineet Rao also believe that e-commerce and start-up enterprises will become one of the country’s top job creators. We have close to 3000+ people on our direct and indirect payrolls. We are looking at adding more than 10,000 people to this pool across functions like technology, sourcing and merchandising, sales and distribution, marketing and operations, finance and HR in the coming year.
