Parul Garg, an internationally renowned makeup and beauty expert, and her sister Anubha Vir Sharma launch their own line of beauty brand- ‘Parul Garg Beauty’.
With more than ten years of experience working across the globe, the duo sisters launched the brand with a vision to provide makeup products especially crafted for Indian skintones.
The core idea of the brand is to provide high quality products that offer style and performance, are practical, affordable and easy to use.
All products go through rigorous testing by Parul Garg and her team that continues to ensure that there is no compromise on quality and what Parul Garg beauty promises.
The beauty brand is created by Parul Garg with a vision to deliver high-performance, long-lasting, ultra-glam makeup products that also care for the skin.
All the products under Parul Garg Beauty have been thoughtfully designed to blend in with Indian skin tones, fearless Indian women’s lifestyles, and regional climate variations.
The initial collection will feature Liquid Lipsticks and will launch more. The lipstick collection is designed to keep the Indian brides in mind and their skin tones.
A lot of brides struggle to get that right lip colour for their D-Day and this collection will prove to be the most apt for them. Every bride will have a perfect match from this collection.
“On many occasions, I found women sharing their challenges of finding products that blend naturally into the Indian skin. I had countless encounters with brides and other women who struggled to find the right shades of lipstick or blush for them. When they do find the right products, women are constantly seeking tutorials on how to use these products flawlessly. That is how Parul Garg Beauty was born.”
Parul Garg, Co-Founder- Parul Garg Beauty says,
“The mission is not only to help women feel empowered with the right products, but also the know-how on how to achieve looks that are the signature style of Parul Garg. At Parul Garg Beauty, we use a combination of tutorials and social media content to help our customers discover the right products for them and guide them on how to best use make-up and create the looks they always wished for.”
Anubha Vir Sharma, CEO & Co-Founder- Parul Garg Beauty,