Bhima jewels launches parinaya- exclusive and fine crafted wedding jewellery

Bhima Jewels, the leading retailer in Gold & Diamond Jewellery, with over 50 stores across India & UAE has announced its signature wedding collection “Parinaya”.

With its rich 97-year legacy, Trust, Purity and Craftmanship, Bhima Jewels has been enjoying the trust of millions across generations.

This season Bhima jewels have introduced exclusive collections ranging from trendy to traditional across categories of Gold and Diamond Jewellery. Customer can avail amazing benefits on purchase of gold and diamond jewellery.

Bhima Jewels has also customised wedding packages – Classic, Elite and Royal for wedding customers with benefits of Bhima Gold Rate Protection and other benefits. The offers can be availed by customers at all Bhima Jewels showrooms across Hyderabad, Kerala, Tamil Nadu and Karnataka.

Commenting on this occasion, Bhima Jewels Chairman B Bindhu Madhav said “We are delighted and happy that Bhima Jewels has been a part of all special occasions and celebrations of our customers lives across many generations and decades. Wedding is one among the key occasions and this season also we have ensured that our customers do experience the best of our services and have introduced an extensive range for our signature Parinaya wedding collections”.

On this occasion, Bhima Jewels Managing Director Abhishek Bindhu Madhav stated, “Bhima Jewels celebrates the universality of love with Parinaya, our signature wedding collection. Parinaya which cherishes the purity, sanctity and the unbreakable bond of love. This season also, large collections of jewellery with traditional to trending designs and patterns have been made available. Also, Special wedding packages, advance booking options with Bhima Gold Rate Protection, insurance schemes, assured gifts and other attractive benefits on all purchases; can be availed by customers”.

The recently launched stores in Hyderabad have an extensive range; categorically placed across all its floors keeping in mind customer needs and convenience.

Unique services like Bhima Prive that features Exclusive and Bespoke Jewellery collections. An exclusive shopping experience for our special customers where they can experience jewellery shopping in all its luxury and opulence like never before with dedicated and exclusively trained personal shopper staff, jewellery consultants, designers & stylists that will help them make the purchase of their choice.

Other unique services include Bhima Experience Zone based on the Augmented Reality platform, where customers can choose their favourite jewellery from a wide range of designs and try it on virtually before shopping.

Personal Shopper Services to ensure customers have a comfortable shopping experience, Bhima 24 Karat Café, an exotic in-house café with a specially curated menu to satiate the taste buds of customers and their families. Bhima Play Zone featuring an entertainment area for children, and thereon much more.

About Bhima

Upholding a Legacy with Trust, Purity and Master Craftsmanship, our story unfolds over nine decades — driven by the pursuit of craft, a fixation with detail and a devotion to beauty. Few jewellery brands have such an illustrious history as the House of Bhima.

Founded in Alleppey in 1925, by K. Lakshminarayana Bhattar, popularly known as Bhima Bhattar – an innate jeweller, an intuitive businessperson, and a dedicated philanthropist – the brand continues to set the standard for the ultimate in exquisite Diamond, Gold and Silver Jewellery. Bhima is a pioneer and industry leader being the first jeweller to start a retail store in the state.

Also, Bhima is the first to adopt purity standards with hallmarking, barcoding, ISO certification and is known for exceptional customer service and enjoys great brand recall, loyalty & customer goodwill.
Bhima Jewels Chairman, Shri. B Bindu Madhav joined the family business at a very young age, he has played a key role in scaling up Bhima in Kerala and strengthen its presence with modern, large-format jewellery showrooms. Under Shri.
Bindu Madhav and Smt. Sarojini Bindu Madhav’s guidance and vision of how jewellery should be procured, priced and sold in the retail market, Bhima has expanded its operations and product portfolio in a formidable manner.
Bhima Jewels – Managing Director, Mr. Abhishek Bindhu Madhav has made his mark as the third generation of the Bhima family, carrying the company’s reputation for excellence in jewellery to newer heights.
He successfully undertook the task of taking Bhima beyond Kerala to other southern states and overseas establishing showrooms in UAE. At Bhima Jewels he has been instrumental in bringing in new technologies and setting up a corporate structure.
This article was shared with Prittle Prattle News as a Press Release.
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