Let’s spread awareness about product quality on World Quality Day which was first celebrated on 12th November 1990.
The solemnizing of this day was done to make people aware of how important the quality of service is. The execution of this day was initiated by the United Nations. Through this, one can understand the quality execution of expert duties and errands across countries and in associations to fortify the improvement, advancement, development, and manageability. Events for this day are implemented on a world level basis because knowing the significance of product quality is necessary for any country all over the world. Particularly this awareness day helps the authoritarians to evaluate the Quality Management Systems and as a result, receive pure benefits.
World Quality Day is celebrated every November and is coming up again soon! This special day was created by the Chartered Quality Institute (CQI) to bring more awareness and recognition to the quality industry and all the professionals who work toward improving customer value through quality management. This campaign aims to advance the quality industry in the consumers’ eyes and benefit companies, organizations and customers.
When Is World Quality Day 2020?
The whole month of November is recognized as Quality Month, and World Quality Day is celebrated on the second Thursday of November. This year, World Quality Day falls on November 12.
World Quality Day 2020 Theme
Each year, the Chartered Quality Institute selects a theme for World Quality Day. The theme is broad enough to be applied across many different industries and in various organizations, but it is not strictly enforced. For Quality Day 2019, the theme was “100 Years of Quality,” which celebrated CQI’s centenary and the impact of successful quality management over the past 100 years. Other past themes include:
- 2018: Quality: A Question of Trust.
- 2017: Celebrating Everyday Leadership.
- 2016: Making Operational Governance Count.
For 2020, the new World Quality Day theme is “Creating Customer Value.” What does it mean to create customer value? This year’s theme is all about recognizing the individuals and organizations that encourage a culture of putting their customers first. Companies that prioritize their consumers are constantly striving to improve their processes, services and products. All of these constant improvements create value for clients and increase overall customer satisfaction.
In today’s fast-paced world, customer expectations are constantly evolving. Along with these expectations, technological advances and competitors are also developing in new ways. To succeed, businesses must keep up with these changes to provide the best value for their customers.
Quality management professionals help an organization drive and improve customer value in four ways:
- Recognize: Quality professionals help a business recognize that the customer defines what quality products and services are, not the company itself.
- Understand: Following a recognition that customers define what quality means, the next step is to understand the customers’ perspectives, seeing the company’s offerings through the consumers’ eyes.
- Share: This step entails involving the customer in the quality process by sharing the progress — as well as improved products and services — with them.
- Collaborate: Quality professionals collaborate with customers by learning about issues or problems consumers have and working with them toward resolution and improved product and service offerings.
How You Can Create and Improve Customer Value
Creating customer value is important for any business or organization. It includes ensuring that consumers know their needs are being met and the company truly understands them. Businesses that continuously provide quality to their clients are more likely to experience long-term success and keep up with their competition.
All companies should be customer-focused, creating value for their patrons in any way possible. Here are five ways for any organization to create and improve customer value:
- Understand your customers: Talk to your customers and find out what drives them and what value means for them.
- Know your value proposition: Understand your product’s benefits, minus the costs. Know this value proposition in terms of how your customers perceive your offerings.
- Recognize where you can create more value: Identify different customer groups and areas where you can create the most value. Remember the competition and the techniques they use.
- Maximize your pricing: Find prices that your customers will find the most value in while still maintaining your profit margins. Provide goods and services at prices that offer a great value for consumers.
- Focus on your most valuable customers: Put more of your advertising, sales force and investing toward the customer segments who find the greatest value in your offerings and will give you the best returns.
Let’s look at what this day is all about and how you can honor it in your organization.
This news was shared Prittle Prattle News via press release.
By PR Newswire
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